media hype

Traduzioni
медийный ажиотаж
The product launch was surrounded by a lot of media hype.
Запуск продукта сопровождался большим медийным ажиотажем.
Definizioni
Media hype refers to the exaggerated or sensationalized coverage and promotion of a particular event, product, or issue by the media, often leading to heightened public interest or excitement that may not be entirely justified.
Parole
hype

noun
шумиха